Privacy Policy helo88 —
Your Data Security, Our Priority

Helo88 ("we", "the platform") values the privacy of every individual who uses our services. This Privacy Policy is designed to provide full clarity on how we handle your personal data — from the point of collection through to deletion.

This Policy applies to all users who visit helo88.pw, register an account, use the helo88 mobile app, or interact with any of our services. It covers all data collected directly from you, as well as data collected automatically through your use of our platform.

We understand that your trust is our most valuable asset. Therefore, we have never and will never sell, rent or trade your personal data to any third party for profit. Every data-related decision is made with your interests and security as the top priority.

We collect various types of information depending on how you interact with the helo88 platform. This information is divided into three main categories:

We only collect data that is strictly necessary for the stated purposes. We do not collect sensitive data such as health information, religious beliefs or political views unless required by law.

The personal data we collect is used responsibly and only for legitimate purposes. The following are the primary purposes for which your data is used on the helo88 platform:

• Account Verification & KYC: Verifying your identity during registration and through ongoing verification processes to ensure account security.
• Transaction Processing: Processing deposits, withdrawals and all financial transactions accurately and securely.
• Account Management: Managing and maintaining your account, including profile updates, security settings and responsible gaming preferences.
• Customer Support: Providing assistance and resolving any issues or enquiries you raise with our support team.
• Fraud Prevention: Detecting, investigating and preventing any fraudulent activity, money laundering or platform abuse.
• Platform Enhancement: Analysing usage patterns to improve the overall user experience, website performance and service quality.
• Legal Compliance: Fulfilling the legal and regulatory obligations applicable to the operation of the helo88 platform.
• Service Communications: Sending important notices relating to your account, security, terms updates and relevant service information.

All data processing is carried out on a valid legal basis — whether contractual necessity, legal obligation, our legitimate interests, or your explicit consent.

Helo88 does not sell or rent your personal data to any third party. However, under certain circumstances, we may need to share your information with the following parties:

• Payment Service Providers: Transaction information is shared with trusted payment processors to facilitate your deposits and withdrawals.
• Game Providers: Required gameplay data is shared with game software providers to ensure a seamless gaming experience.
• Identity Verification Services: KYC Data is shared with certified identity verification service providers for compliance purposes.
• Legal Authority: Information is disclosed to law enforcement agencies or regulatory bodies when required by law or court order.
• Audit & Compliance: Independent auditors or regulatory bodies may be granted limited access to specific data within the scope of an audit or compliance review.

The security of your personal data is the absolute priority for helo88. We continuously invest in the latest security infrastructure to ensure your information is always protected against digital threats.

The technical and organisational security measures we employ include:

• 256-bit SSL Encryption: All data transmitted between your device and helo88 servers is protected by bank-grade SSL encryption. This ensures no third party can intercept or read your data in transit.
• Two-Factor Authentication (2FA): Additional authentication is available for all accounts to add an extra layer of protection to the login process.
• 24/7 Real-Time Monitoring: Our threat detection system operates around the clock to identify suspicious activity and respond promptly to any intrusion attempts.
• Internal Access Controls: Only authorised personnel may access member personal data, and all access is logged and audited on a regular basis.
• Data Segregation: Sensitive financial data is stored separately from general user data using a segmented server architecture.
• Backup & Recovery: Data backups are performed regularly with tested disaster recovery procedures in place to ensure continuity of service.

Helo88 uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.

The types of cookies we use are as follows:

• Essential Cookies: Required for core platform functions such as login, navigation, and session security. These cookies cannot be disabled.
• Analytics Cookies: Helping us understand how users interact with the platform for the purpose of improving the user experience. This data is aggregated and does not identify individuals.
• Functional Cookies: Storing your preferences such as language, theme and display settings to ensure a more personalised experience on every visit.
• Performance Cookies: Collecting information on how the website is used to help us optimise platform performance and speed.

You can manage or block cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality and user experience of the helo88 platform.

Helo88 retains your personal data only for as long as necessary to fulfil the purposes stated in this Privacy Policy, or as required by applicable law.

• Active account data retained for as long as your account remains active and is continuously needed to provide the service.
• Financial transaction data retained for a minimum of 7 years in line with Malaysia's financial compliance and tax legislation requirements.
• KYC Data retained for a minimum of 5 years after account closure or the end of the business relationship, in accordance with AML legal requirements.
• Support communication logs retained for 2 years for reference and service quality control.
• Analytics cookie data retained for no more than 13 months and automatically deleted after that period.

When data is no longer required, it is securely deleted or anonymised in accordance with established data deletion procedures. You may request deletion of your data subject to applicable legal retention requirements.

As a helo88 member and data subject under the Personal Data Protection Act 2010, you have the following rights regarding your personal data. We are committed to making it easy for you to exercise these rights without unnecessary barriers.

• Right of Access: You have the right to obtain a copy of the personal data we hold about you and to know how it is used.
• Right to Rectification: You have the right to request the correction of any inaccurate or incomplete personal data.
• Right to Erasure: Under certain circumstances, you have the right to request deletion of your personal data, subject to legal requirements.
• Right to Restrict Processing: You have the right to request that we restrict how we process your data under certain circumstances.
• Right to Object: You have the right to object to the processing of your data for direct marketing purposes at any time.
• Right to Data Portability: You have the right to receive your personal data in a machine-readable format for transfer purposes.

Helo88 sends marketing and promotional communications to members who have given their consent to receive such information. This includes bonus offers, special promotions, product updates, and the latest platform news.

You have full control over the marketing communications you receive from us:

• You can manage your communication preferences through your account settings at any time.
• Every marketing email we send includes an unsubscribe link that takes effect immediately.
• Opting out of marketing communications will not affect your receipt of important transactional emails such as security notices or deposit confirmations.
• helo88 will not use your data for any third-party marketing without your explicit consent.

Important account notifications such as transaction confirmations, security alerts and terms change notices will continue to be sent regardless of your marketing preferences, as they constitute essential service information.

Helo88 reserves the right to update or modify this Privacy Policy from time to time to reflect changes in our practices, new legal requirements, or service improvements. The "Updated" date at the top of this page will always reflect the latest version.

When we make significant changes to this Privacy Policy, we will:

• Displaying a clear notice on the helo88 platform homepage at least 7 days before changes take effect.
• Sending email notifications to all registered members to inform them of changes made.
• Providing a summary of key changes in plain, easy-to-understand language.

Your continued use of the helo88 platform after any changes to the Privacy Policy take effect constitutes your acceptance of the updated terms. We encourage you to review this page periodically.

If you have any questions, concerns or complaints regarding how helo88 handles your personal data, or if you wish to exercise any of your data rights, please contact us through the following channels:

• Privacy Email: [email protected] — please state "Privacy Enquiry" in the subject line of your email.
• Live Chat: Available 24/7 via the live chat button on the helo88 platform.
• Response Time: All privacy enquiries are answered within 14 business days. Urgent cases are handled within 48 hours.

You may also visit the FAQ us for answers to frequently asked questions about privacy and data security on the helo88 platform.